Luxardo Aperitivo Spritz Promo

Advertising, Print
Luxardo Aperitivo Spritz Promo Image
Italian retro style is fun and always popular. Many restaurants display vintage Italian posters. As part of our research on this and other projects of that reflect this era we created a Pinterest board that now features 130 examples. We review this collection to be as authentic as possible in image, typeface and colour selection.

Luxardo has been in the spirits business for over 200 years. There is a vintage poster of theirs on our board. Aperitivo is a relatively new product in their lineup. It competes with the well-established Aperol. The packaging for Aperitivo reflects the retro style of many other products of the Luxardo brand. Promoting Aperitivo in retro Italian style gives it almost instant history.

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